TRIPLE EIGHT / Portfolio / CHAPPIES CHEWY CANDY
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CHAPPIES CHEWY CANDY

We supported the launch of the Chappies Chewy Candy with an innovative and exciting idea in line with the brand’s mission of “Surprise Your Mind”.

We worked with leading experts in tech and psychology to develop mindbending optical illusions stylized for Chappies and converted these into a series of collector cards.

Chappies consumers could access these shareable cards when purchasing our products from their local spaza shops and tuck shops.

The campaign was a hit amongst our young audience, driving mass engagement and sales for the brand.

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EXPERIENTIAL, LOYALTY & REWARDS

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Tel: (+27) 11 463 0888

Email: info@tripleeight.co.za

Address: 50 Old Kilcullen Road,
Bryanston, 2191
Johannesburg,
South Africa

At Triple Eight, every brand is lead through our team of strategists, creatives, behavior change experts, partners and global panel of professionals to ensure that, whether it’s a marketing or CSR campaign or something completely new, it hits the mark for brilliance and achievement. We conceptualise, design, create, partner, plan, execute and report with our reputed style of cutting edge and unrivalled excellence each and every time.

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