This 3 year programme was the Winner at The Shorty Digital Awards in New York City for best Use of WhatsApp and Best in Education. It also won various AMASA Assegai Awards in South Africa in 2020.

To solve Nestle’s brief for a programme that would help improve cognitive development in children together with Nestlé Nespray, our research within South African communities lead us to key insights into the challenges faced by mums, schools and learners.

To address this, we developed for Nestlé, The World’s First WhatsApp Mathbot powered by AI. This is one of Triple Eight’s most innovative developments in education that has served middle to lower income families and resulted in significant improvement in attitude and support for children in their most challenging subject, Mathematics, whilst also educating on the product benefits and driving substantial sales uplift.

This is a loyalty and rewards programme with purpose, driving business results for the brand whilst making a difference in the lives of our consumers.